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Switch: Sales Transformation for Strategic Advantage Author-Anirudha Bhattacharjee & Balaji Vittal he drives home his points

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Description

he drives home his points on the basis of sound and logical contentions and arguments

All you need is motivation

Published Year: 2014

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Bipasha Basu

Switch: Sales Transformation for Strategic Advantage Author-Anirudha Bhattacharjee & Balaji Vittal he drives home his pointsAuthor: Srinivas Uppaluri Language: English Binding: Hardback Publisher: Westland Pages: 328 Selling ice to Eskimos' has always been cited as the role model for all sales persons. With the mindset of meeting targets at all costs, approaches to sales tend to be desperate, aggressive, and highly intrusive. Sales management continues to give precedence to effort over effectiveness and to near term over long term gains, and tends to blame the sales

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