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Guiding Change Size:100 copy bundle " -Gretchen McDadeby Christie Cooper Turn Resistance Into Resilience In todays fast paced business world, organizational change is constant, from restructures and mergers to new technologies and shifting market demands. Even though change is so common, the majority of organizational change initiatives fail. Why? Business leaders often overlook the human side of change, the people who make the change possible, creating disengagement and resistance. Guiding Change: How
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