RAPID7 BUSINESS MODEL CANVAS TEMPLATE RESEARCH B_66 Customer Base Individual users and

Customer Base Individual users and enterprise teams

notably joint ventures with Kylie Jenner (Kylie Cosmetics JV contributing ~$200M revenue in FY2025) and Kim Kardashian (KKW JV driving ~$150M)

preserving tight integration between merchant acquiring and core banking and enabling end-to-end money movement from POS to bank ledger

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Horizon's 2024 Strategy: Sales

RAPID7 BUSINESS MODEL CANVAS TEMPLATE RESEARCH B_66 Customer Base Individual users andRapid7 Business Model Canvas: Fast, Investor Ready Strategic Blueprint Unlock Rapid7's strategic playbook with our full Business Model Canvas a concise, ready to use breakdown of value propositions, revenue streams, partnerships, and cost drivers designed for investors, consultants, and founders seeking actionable insights. Partnerships Strategic Cloud Alliances with AWS Azure and Google Cloud Rapid7 has deepened integrations with AWS, Microsoft