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"Customers want products they can already buy -- they want sleeves, they want playmats, the want boxes, some also want merchandise," says Madureira

It keeps people more engaged long term. While the oldest produced cards tend to command the highest sums due to their scarcity and sentimental value, new versions of the most beloved Pokmon each with their own unique artwork means the nostalgia train never stops

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Greninja ex from Twilight Masquerade continues to rise in value, now sitting at $243.70 USD for a Near Mint RAW card

It's exactly as it sounds

TCG began in the 90s to capitalise on the success of the manga and anime series its based on, and has been fairly popular across the world ever since