It is highly disruptive, it is cheap, instant, offers a wealth of options and reliably gets a two for one
Early on the cost of bouncing a land is vast, far more painful than exiling a blue card and losing a life
On paper it is only marginally better than the swathes of black removal spells in the 4-6 range on this list but being top of the pile counts for a lot
Ghosts From the Past: The 2nd Haunting - YuGiOh Card List and Prices
Best White/Blue Commons in Wilds of Eldraine limited : Cooped Up, Moment of Valor, Frostbridge Guard, Snaremaster Sprite, Diminisher Witch With the Snow Queen deck, you want creatures and cards that help you keep getting ahead by disrupting your opponent and letting you attack
and compare the 2 companies side by side if it could be Charizard base, all the better but any card will do if someone wants to put in that type of effort to make a point on the matter